Partnerships - CIOZone^® & CFOZone^™

PSN, Inc. (CIOZone and CFOZone) has established partnerships with highly respected media and research organizations, including Aberdeen Group, AIT Global, Always On Media, Breaking Media, CCG, CFO Alliance, Deal Maker Media, Financial Executives International (FEI), Financial Marketers’ Alliance (FMA)/The Gramercy Institute (TGI), Forrester Research, GTRA (Government Technology Research Alliance), Innovation Enterprise Group (IE Group), Institutional Risk Analytics, Investor Relations Group (IRG), Object Management Group, O’Reilly Media, and The Benche.com - all extremely prestigious organizations in the technology and financial worlds.

In addition, in the past few months, IBM, CA, RIM (BlackBerry), and Cisco have granted us access to their events and executive management as a result of relationships our executive editors have developed while interviewing high-level representatives of these firms for CIOZone’s and CFOZone’s video center initiative. These relationships have opened the door to partnership opportunities and high-level conversations about advertising and marketing opportunities on our sites. Details about our partnerships follow further down.

We work with our partners on several fronts:

• Editorial.CIOZone and CFOZone swap event-based and research-based content (both professionally written and user-generated), joint promotion, syndication, and audience-development efforts with partner organizations that include publishers of executive-level IT/finance content and other professional social media outlets. CIOZone and CFOZone each have many prestigious editorial partnerships.
• Events.CIOZone and CFOZone leverage partnerships to create a presence (i.e., through booths, moderating panels, bringing in speakers/participants) at events and conferences attended by CIOs/CFOs and executive-level IT/finance professionals. Both CIOZone and CFOZone have many prestigious event partnerships.
• Business.CIOZone and CFOZone utilize traditional business methodologies to cultivate relationships with like-minded organizations to jointly develop mailing lists and audiences.
• Technology. We are currently working to package our proprietary professional social - ProSocial™ - technology/tools and services, along with our expertise in creating communities and dialog. This will present us with a number of different partnership scenarios that we can offer. It will further augment our reach and audience by way of enhanced visibility and joint memberships between CIOZone, CFOZone, and future sites that we develop.

Our partnerships include:

Aberdeen Group conducts primary research studies from a pool of over 500,000 panel participants. It utilizes a proprietary analytical framework to index and tabulate the results of each or its research surveys, which provides a solid basis for deriving fact-based analysis and findings. Aberdeen Group’s research provides specific insight by industry sector, company size, and geography, as well as by job role, business process and technology.

AIT Global Inc. is an educational society providing professional development and career networking for management and IT professionals. AIT Global conferences bring together cutting-edge talent from the private and public sector, educational and research facilities, government and social avenues, in order to channel ideas and provide conduits of discussion.

AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, GoingGreen East, and GoingGreen Europe. The AlwaysOn network and live event series continue to lead the industry.

Breaking Media is a network of websites, e-newsletters, events, and social media channels for influential, affluent business communities.

CA Technologies is one of the world's largest software companies. It provides tools for managing networks, databases, applications, storage, security, and other systems. Its applications work across both mainframes and distributed computing environments, including cloud computing products. The company also offers consulting, implementation, and training services. It markets worldwide to businesses, government agencies, and schools.

CCG Investor Relations (CCG IR) is a leading global investor relations firm/agency. Its knowledge, industry expertise, and innovative programs help drive shareholder value for its clients worldwide

The CFO Alliance drives individual and corporate performance through the office of the financial executive by offering members a gated professional network that provides them with targeted connections to like-minded people, valued information, trusted organizations, and timely and focused events.

Cisco is a multinational corporation that designs and sells consumer electronics, networking and communications technology and services. Cisco’s products promote collaboration and communication of information that is used not only to power businesses, but to modernize governments, support education, and foster economic development. Headquartered in California, Cisco has more than 65,000 employees.

Deal Maker Media is a network of innovators who work to build relationships and share knowledge with organizations that range from early-stage startups to some of the most influential companies in the world. Deal Maker Media serves as a highly influence hub, offering conferences, roundtables, and seminars that attract a large, prestigious audience.

Financial Executives International’s (FEI’s) mission is to advance the success of senior-level financial executives, their organizations, and the profession. Established in 1931, FEI provides local and international forums for the purpose of connecting members with their peers; it offers insight to help members make informed business decisions; it provides authoritative representation for members’ interests; and it provides the tools to advance the financial profession through ethical leadership.

Financial Marketers Alliance (FMA)/The Gramercy Institute (TGI) is a group of marketers and related professionals from the world's leading financial institutions. The organization is dedicated to upholding the highest level of professionalism and integrity, and to focusing leading financial marketers on new and innovative practices for the benefit of financial consumers and the industry at large. FMA hosts numerous summits, forums, conferences and award shows each year to further its mission, and points to its deep relationships with the world's leading financial marketing professionals as the source of its industry-leading research, opinions and analysis. The Gramercy Institute is the research and marketing arm FMA. It specializes in issues surrounding financial services marketing. TGI publishes The Journal of Financial Advertising & Marketing (www.financialadvertising.com), which is an e-publication dedicated to matters of interest to senior marketers from major financial firms. TGI clients include Bloomberg Media, CNBC, Compete, Inc., Competitrack, Conde Nast, Crain’s, Doremus, Dow Jones, The Deal, Financial Times, Getty Images, Google, The International Herald Tribune, Investor’s Business Daily, Journal of Accountancy, Leadfusion, Microsoft Advertising, New York Times, The New Yorker, Nikkei America, Pearson Publishing, Pensions & Investments, TargetCast tcm, TIAACREF, Vibrant Media, Yahoo! Yellow Pages Association, The Wall Street Journal Interactive, Zillow.com and others.

Forrester Research, founded in 1983, is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. It offers a variety of services including syndicated research on technology as it relates to business, quantitative market research on consumer technology adoption as well as enterprise IT spending, research-based consulting and advisory services, events, workshops, and teleconferences and executive peer-networking programs.

The Government Technology Research Alliance (GTRA) provides CXO government leaders with a forum to collaborate, strategize, and create innovative solutions for today's most pressing IT needs. GTRA identifies cutting-edge technologies and solution providers to bridge the gap between strategy and the execution of government IT initiatives.

International Business Machines Corporation (IBM) has been well known through most of its history as the world's largest computer company and systems integrator. It develops and manufactures information technology (IT) products (hardware and software) and services worldwide. IBM offers infrastructure services, hosting services, and consulting services in areas ranging from mainframe computers to nanotechnology. IBM is one of the few information technology companies with a continuous history dating back to the 19^th century; the company that became IBM was founded in 1896.

The Innovation Enterprise Group (IEG) is a fast-growing business intelligence company that brings forward-thinking business leaders together - through its research, conferences, communities, training, and virtual and on-demand content - to shape the revolutionary ideas that spark innovation in mature and new industries. IEG helps translate the innovator's knowledge into useful skills and tools that can be applied to real world applications.

Institutional Risk Analytics (IRA), a division of Lord, Whalen, LLC, has been publishing ground-breaking commentary on financial policy issues since 2003, when it was first established. IRA provides customized risk-management solutions and advisory services to global enterprises. Its mission is to deliver transparent, cost-effective fundamental analytics systems tailored to the needs of sophisticated professionals. IRA has two primary business lines: publishing financial risk, benchmarks and analytics and offering business process and risk-management consulting services.

Investor Relations Group (IRG)

The Investor Relations Group (IRG) is a corporate communications firm that provides investor relations and public relations services to nano-, micro-, and small-cap companies. IRG offers these organizations the equivalent in-house services of a large-cap company.

Object Management Group (OMG) has been an international, open membership, not-for-profit computer industry consortium since 1989. Any organization may join OMG and participate in its standards-setting process. Its one-organization/one-vote policy ensures that every organization, large and small, has an effective voice in its process. OMG’s membership base includes hundreds of organizations, with half being software end-users in more than two dozen vertical markets, and the other half representing virtually every large organization in the computer industry and many smaller ones. Most of the organizations that shape enterprise and Internet computing today are represented on OMG’s Board of Directors.

O'Reilly Media (formerly O'Reilly & Associates) is an American media company established by Tim O’Reilly that publishes books, newsletters, and web sites, in addition to producing conferences, webcasts, and tutorials on computer technology topics.

RIM/Blackberry Research In Motion Limited designs, manufactures, and markets wireless solutions for the mobile communications market worldwide. The company’s products include BlackBerry smartphones and accessories.

The Bench.com, a subsidiary of STR Global, is an international leader in the benchmarking arena. It provides valuable market share analysis.

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