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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1263
New tech collaboration could help reduce corporate risk 1212
Corporate IT spending to inch up 1508
Big business fails to fix state food stamp system 1543
Ex-CFO/CIO says finance and IT need each other after all 1855
Why CIO searches go wrong 1144
The next place CIOs should look to cut costs 1321
Your company's data is under attack 1105
Just turn it off 2057
Long past time for CFOs to get their own trade analytics 685
Mining for gold with semantic data management 643
Why the Cloud may be good for small business 606
FTC warns companies about data leaks 557
Intel-led investor group investing $3.5 billion in U.S. startups 532
New virus terrorizing corporate computers 1473
Staples takes aim at corporate IT services 527
Cisco offers clear signal in murky recovery 456
Data breaches costing companies big bucks 421
High finance in the online music business 661
Tech downturn "unofficially over" 551
Social media's elusive ROI 1639
H-P hits a speed bump 698
SAP to hike maintenance fees 600
Apple/Google rivalry heats up - thanks to the FTC 483
Businesses supersizing shared services 540
Dell plays catch up with HP, buys Perot Systems 823
ERP sales AWOL at Oracle 485
Tech flops of tomorrow 761
Is the host with the most? 543
IT outsourcing may have peaked: CIOZone research 755
RockMelt the newest rival for Internet Explorer, Firefox 1014
Word of the day: Infringement 688
Apple's no angel 657
Tax trumps green as Microsoft relocates data center 482
The discreet charm of the SMBs 463
Clunkers program jump-starts car sales 429
Utilities generate surprising profits 522
ERP talent hard to come by, survey finds 556
Financial media wars 510
Well, that tech revival didn't last long 541
Outsourcers take their lumps as customers pull back 606
Nothing ventured? Nope, VC investment picking up 524
This blog will self-destruct in five seconds 578
This airlines' passengers are a bunch of animals 479
What keeps corporate execs up at night? (MSNBC) 467
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