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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1466
New tech collaboration could help reduce corporate risk 1421
Corporate IT spending to inch up 1745
Big business fails to fix state food stamp system 1774
Ex-CFO/CIO says finance and IT need each other after all 2115
Why CIO searches go wrong 1299
The next place CIOs should look to cut costs 1760
Your company's data is under attack 1245
Just turn it off 2188
Long past time for CFOs to get their own trade analytics 752
Mining for gold with semantic data management 728
Why the Cloud may be good for small business 688
FTC warns companies about data leaks 637
Intel-led investor group investing $3.5 billion in U.S. startups 603
New virus terrorizing corporate computers 1571
Staples takes aim at corporate IT services 586
Cisco offers clear signal in murky recovery 508
Data breaches costing companies big bucks 486
High finance in the online music business 750
Tech downturn "unofficially over" 632
Social media's elusive ROI 2419
H-P hits a speed bump 774
SAP to hike maintenance fees 677
Apple/Google rivalry heats up - thanks to the FTC 541
Businesses supersizing shared services 613
Dell plays catch up with HP, buys Perot Systems 964
ERP sales AWOL at Oracle 540
Tech flops of tomorrow 890
Is the host with the most? 613
IT outsourcing may have peaked: CIOZone research 856
RockMelt the newest rival for Internet Explorer, Firefox 1095
Word of the day: Infringement 751
Apple's no angel 750
Tax trumps green as Microsoft relocates data center 613
The discreet charm of the SMBs 507
Clunkers program jump-starts car sales 475
Utilities generate surprising profits 593
ERP talent hard to come by, survey finds 626
Financial media wars 565
Well, that tech revival didn't last long 619
Outsourcers take their lumps as customers pull back 680
Nothing ventured? Nope, VC investment picking up 575
This blog will self-destruct in five seconds 642
This airlines' passengers are a bunch of animals 527
What keeps corporate execs up at night? (MSNBC) 512
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