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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1133
New tech collaboration could help reduce corporate risk 1091
Corporate IT spending to inch up 1336
Big business fails to fix state food stamp system 1351
Ex-CFO/CIO says finance and IT need each other after all 1668
Why CIO searches go wrong 1030
The next place CIOs should look to cut costs 1160
Your company's data is under attack 1003
Just turn it off 1923
Long past time for CFOs to get their own trade analytics 627
Mining for gold with semantic data management 554
Why the Cloud may be good for small business 539
FTC warns companies about data leaks 490
Intel-led investor group investing $3.5 billion in U.S. startups 479
New virus terrorizing corporate computers 1380
Staples takes aim at corporate IT services 476
Cisco offers clear signal in murky recovery 410
Data breaches costing companies big bucks 378
High finance in the online music business 584
Tech downturn "unofficially over" 489
Social media's elusive ROI 1164
H-P hits a speed bump 627
SAP to hike maintenance fees 521
Apple/Google rivalry heats up - thanks to the FTC 445
Businesses supersizing shared services 482
Dell plays catch up with HP, buys Perot Systems 750
ERP sales AWOL at Oracle 439
Tech flops of tomorrow 680
Is the host with the most? 486
IT outsourcing may have peaked: CIOZone research 678
RockMelt the newest rival for Internet Explorer, Firefox 957
Word of the day: Infringement 484
Apple's no angel 607
Tax trumps green as Microsoft relocates data center 430
The discreet charm of the SMBs 428
Clunkers program jump-starts car sales 395
Utilities generate surprising profits 460
ERP talent hard to come by, survey finds 502
Financial media wars 447
Well, that tech revival didn't last long 485
Outsourcers take their lumps as customers pull back 548
Nothing ventured? Nope, VC investment picking up 483
This blog will self-destruct in five seconds 531
This airlines' passengers are a bunch of animals 446
What keeps corporate execs up at night? (MSNBC) 429
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