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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1236
New tech collaboration could help reduce corporate risk 1191
Corporate IT spending to inch up 1472
Big business fails to fix state food stamp system 1508
Ex-CFO/CIO says finance and IT need each other after all 1812
Why CIO searches go wrong 1120
The next place CIOs should look to cut costs 1234
Your company's data is under attack 1085
Just turn it off 2034
Long past time for CFOs to get their own trade analytics 669
Mining for gold with semantic data management 619
Why the Cloud may be good for small business 596
FTC warns companies about data leaks 545
Intel-led investor group investing $3.5 billion in U.S. startups 520
New virus terrorizing corporate computers 1459
Staples takes aim at corporate IT services 518
Cisco offers clear signal in murky recovery 447
Data breaches costing companies big bucks 410
High finance in the online music business 635
Tech downturn "unofficially over" 538
Social media's elusive ROI 1540
H-P hits a speed bump 676
SAP to hike maintenance fees 579
Apple/Google rivalry heats up - thanks to the FTC 476
Businesses supersizing shared services 523
Dell plays catch up with HP, buys Perot Systems 806
ERP sales AWOL at Oracle 475
Tech flops of tomorrow 739
Is Salesforce.com the host with the most? 532
IT outsourcing may have peaked: CIOZone research 738
RockMelt the newest rival for Internet Explorer, Firefox 1003
Word of the day: Infringement 664
Apple's no angel 645
Tax trumps green as Microsoft relocates data center 472
The discreet charm of the SMBs 456
Clunkers program jump-starts car sales 421
Utilities generate surprising profits 506
ERP talent hard to come by, survey finds 544
Financial media wars 492
Well, that tech revival didn't last long 527
Outsourcers take their lumps as customers pull back 595
Nothing ventured? Nope, VC investment picking up 514
This blog will self-destruct in five seconds 571
This airlines' passengers are a bunch of animals 472
What keeps corporate execs up at night? (MSNBC) 457
 
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