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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1319
New tech collaboration could help reduce corporate risk 1275
Corporate IT spending to inch up 1573
Big business fails to fix state food stamp system 1614
Ex-CFO/CIO says finance and IT need each other after all 1925
Why CIO searches go wrong 1189
The next place CIOs should look to cut costs 1503
Your company's data is under attack 1140
Just turn it off 2095
Long past time for CFOs to get their own trade analytics 704
Mining for gold with semantic data management 671
Why the Cloud may be good for small business 628
FTC warns companies about data leaks 580
Intel-led investor group investing $3.5 billion in U.S. startups 553
New virus terrorizing corporate computers 1513
Staples takes aim at corporate IT services 545
Cisco offers clear signal in murky recovery 468
Data breaches costing companies big bucks 442
High finance in the online music business 686
Tech downturn "unofficially over" 578
Social media's elusive ROI 1898
H-P hits a speed bump 719
SAP to hike maintenance fees 624
Apple/Google rivalry heats up - thanks to the FTC 497
Businesses supersizing shared services 565
Dell plays catch up with HP, buys Perot Systems 865
ERP sales AWOL at Oracle 501
Tech flops of tomorrow 801
Is Salesforce.com the host with the most? 560
IT outsourcing may have peaked: CIOZone research 784
RockMelt the newest rival for Internet Explorer, Firefox 1036
Word of the day: Infringement 704
Apple's no angel 686
Tax trumps green as Microsoft relocates data center 526
The discreet charm of the SMBs 477
Clunkers program jump-starts car sales 441
Utilities generate surprising profits 546
ERP talent hard to come by, survey finds 578
Financial media wars 523
Well, that tech revival didn't last long 567
Outsourcers take their lumps as customers pull back 628
Nothing ventured? Nope, VC investment picking up 542
This blog will self-destruct in five seconds 601
This airlines' passengers are a bunch of animals 493
What keeps corporate execs up at night? (MSNBC) 478
 
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