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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1160
New tech collaboration could help reduce corporate risk 1114
Corporate IT spending to inch up 1370
Big business fails to fix state food stamp system 1394
Ex-CFO/CIO says finance and IT need each other after all 1694
Why CIO searches go wrong 1056
The next place CIOs should look to cut costs 1178
Your company's data is under attack 1028
Just turn it off 1945
Long past time for CFOs to get their own trade analytics 638
Mining for gold with semantic data management 569
Why the Cloud may be good for small business 556
FTC warns companies about data leaks 506
Intel-led investor group investing $3.5 billion in U.S. startups 489
New virus terrorizing corporate computers 1411
Staples takes aim at corporate IT services 483
Cisco offers clear signal in murky recovery 420
Data breaches costing companies big bucks 383
High finance in the online music business 598
Tech downturn "unofficially over" 502
Social media's elusive ROI 1273
H-P hits a speed bump 643
SAP to hike maintenance fees 544
Apple/Google rivalry heats up - thanks to the FTC 454
Businesses supersizing shared services 492
Dell plays catch up with HP, buys Perot Systems 763
ERP sales AWOL at Oracle 451
Tech flops of tomorrow 696
Is the host with the most? 496
IT outsourcing may have peaked: CIOZone research 696
RockMelt the newest rival for Internet Explorer, Firefox 966
Word of the day: Infringement 512
Apple's no angel 618
Tax trumps green as Microsoft relocates data center 440
The discreet charm of the SMBs 436
Clunkers program jump-starts car sales 403
Utilities generate surprising profits 478
ERP talent hard to come by, survey finds 515
Financial media wars 462
Well, that tech revival didn't last long 497
Outsourcers take their lumps as customers pull back 559
Nothing ventured? Nope, VC investment picking up 491
This blog will self-destruct in five seconds 541
This airlines' passengers are a bunch of animals 454
What keeps corporate execs up at night? (MSNBC) 439
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