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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."
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Item Title Hits
IT vendors' certification by auditors may not amount to much 1244
New tech collaboration could help reduce corporate risk 1194
Corporate IT spending to inch up 1486
Big business fails to fix state food stamp system 1517
Ex-CFO/CIO says finance and IT need each other after all 1839
Why CIO searches go wrong 1131
The next place CIOs should look to cut costs 1255
Your company's data is under attack 1091
Just turn it off 2043
Long past time for CFOs to get their own trade analytics 676
Mining for gold with semantic data management 638
Why the Cloud may be good for small business 598
FTC warns companies about data leaks 550
Intel-led investor group investing $3.5 billion in U.S. startups 527
New virus terrorizing corporate computers 1467
Staples takes aim at corporate IT services 522
Cisco offers clear signal in murky recovery 451
Data breaches costing companies big bucks 416
High finance in the online music business 653
Tech downturn "unofficially over" 541
Social media's elusive ROI 1589
H-P hits a speed bump 689
SAP to hike maintenance fees 590
Apple/Google rivalry heats up - thanks to the FTC 480
Businesses supersizing shared services 534
Dell plays catch up with HP, buys Perot Systems 817
ERP sales AWOL at Oracle 480
Tech flops of tomorrow 753
Is Salesforce.com the host with the most? 536
IT outsourcing may have peaked: CIOZone research 749
RockMelt the newest rival for Internet Explorer, Firefox 1008
Word of the day: Infringement 678
Apple's no angel 655
Tax trumps green as Microsoft relocates data center 475
The discreet charm of the SMBs 459
Clunkers program jump-starts car sales 424
Utilities generate surprising profits 515
ERP talent hard to come by, survey finds 548
Financial media wars 504
Well, that tech revival didn't last long 534
Outsourcers take their lumps as customers pull back 599
Nothing ventured? Nope, VC investment picking up 518
This blog will self-destruct in five seconds 573
This airlines' passengers are a bunch of animals 475
What keeps corporate execs up at night? (MSNBC) 462
 
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