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"The corporate brand is not only used to improve competitive positioning and express company aspirations, it can also be a powerful tool to motivate employees."

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Measure in Congress threatens high-yield market, say critics Print E-mail

Proposal to bar vulture funds from profiting on emerging market debt would hit corporate bonds as well, experts warn.

 
Proposed reforms will fail to defuse derivative risk, study warns Print E-mail

Swaps are so complex that sellers will still retain an edge over buyers, say academics at Princeton.

 
CFOs get bad case of tunnel vision Print E-mail

Finance chiefs want the Prez to focus on ending this pesky recession. Averting the next recession seems to be a less pressing matter. 

 
Second stimulus need not boost deficit, say researchers Print E-mail

Government spending to create jobs would reduce outlays for unemployment insurance, Levy Economics Institute academics argue.

 
Hedge headwind still buffeting Southwest Print E-mail

The discount carrier is the biggest buyer of fuel options among U.S. airlines. Right now, that’s kind of a drag.

 
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