"The corporate brand is not only used to improve competitive
positioning and express company aspirations, it can also be a powerful
tool to motivate employees."
Brazil is launching a top-level drive to expand its economic ties with Africa, a sign of how crises in the rich world are pushing faster-growing emerging economies to trade and invest among themselves.
Spain's new government may rush through emergency measures immediately after Sunday's parliamentary election, but unless the euro zone finds a durable systemic solution to its debt crisis, Madrid will still be forced to seek a financial rescue.
Consumer prices fell in October for the first time in four months, taking pressure off strapped households and giving the Federal Reserve more room to ease monetary policy if the economy falters.
Two major pipeline projects announced on Wednesday looked set to bring a surprisingly swift end to an unprecedented distortion in the U.S. oil market, unclogging a year-long bottleneck that has weighed heavily on Midwest crude prices.
If there are two words causing quiet alarm across the European Union right now - beyond the turmoil already convulsing the countries that share the euro - they are "treaty change".
France came under heavy fire on global markets on Tuesday reflecting fears that the euro zone's second biggest economy is being sucked into the debt crisis after a warning that Paris's inability to adapt should be "ringing alarm bells".
Canada-listed Sino-Forest Corp said an independent committee found no evidence of fraud at the Chinese timber firm following allegations from short-seller Muddy Waters it had exaggerated its assets, although the committee also said it had been unable to verify the company owned all of its forests.
As the euro crisis intensifies to the point of investors openly contemplating a fracturing of the single currency, perhaps the most puzzling performance all year has been the stability of the euro exchange rate itself.
President Barack Obama served notice on Sunday that the United States was fed up with China's trade and currency practices as he turned up the heat on America's biggest economic rival.
German Chancellor Angela Merkel said on Monday that Europe could be living through its toughest hour since World War Two as new leaders in Italy and Greece rushed to form governments and limit the damage from the euro zone debt crisis.
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