"The corporate brand is not only used to improve competitive
positioning and express company aspirations, it can also be a powerful
tool to motivate employees."
Frantic trading as Europe struggles with its debt crisis is providing a brief shot in the arm for stock exchanges, but won't immunize their hefty valuations from fierce competition when the volumes abate.
Most Americans expect to spend less or the same on the holidays this year compared with last year, a survey showed on Monday, an early sign that retailers will have to try harder to win shoppers in the biggest selling season of the year.
Wall Street could make $100 million from the Federal Reserve's next bond market maneuver, but that is considerably less than the gains from prior Fed actions.
